StratifyIQ
◆ Meet the team

The people behind the numbers.

Stratify IQ is a Melbourne studio of engineers, growth specialists and producers. No offshore relay, no account-manager buffer — the team on this page is the team on your project.

The Stratify IQ team in the Melbourne studio
Melbourne, Victoria — working Australia-wide
Daniel Mercer — Founder & Technical Director at Stratify IQ

Daniel Mercer

Founder & Technical Director

Fifteen years building revenue systems for Australian service businesses. Writes code most days, answers the phone himself, and still reviews every build before it ships.

Elena Moretti — Lead Engineer at Stratify IQ

Elena Moretti

Lead Engineer

Full-stack engineer behind our Next.js builds, CRM platforms and ERP integrations. If it loads in under a second, Elena is why.

Marcus Chen — Head of Growth at Stratify IQ

Marcus Chen

Head of Growth

Runs SEO and Google Ads with one rule: report revenue, not rankings. Ten years turning search intent into booked jobs for trades, clinics and B2B.

Chloe Bennett — Delivery & Client Success at Stratify IQ

Chloe Bennett

Delivery & Client Success

Your first call and your weekly update. Chloe keeps every project on schedule and translates engineer-speak into plain English.

Stratify IQ engineers reviewing a build together
◆ How we work

Built like a product team, not an agency.

Every engagement runs on the same operating system we sell: one CRM, weekly shipped increments, revenue reporting instead of vanity dashboards, and a real human who answers within a business day.

We take on a limited number of clients at a time so senior people stay hands-on. If we're not the right fit, we'll tell you on the first call — and point you to who is.

◆ What we run on

Speed is a feature

Sub-second sites, same-day replies, weekly ships. Slow agencies cost you leads — we run on momentum.

You own everything

Your code, your data, your ad accounts, your rankings. Zero lock-in. We earn the renewal, we don't contract it.

Small team, senior people

No account-manager relay, no juniors learning on your budget. The person on the call is the person doing the work.

◆ Free strategy call

Your competitors are
already automating.

15-minute call. No slides. We map your workflow on a whiteboard and tell you what's possible — or point you to whoever can help.