PPC Advertising in
Melbourne
Melbourne paid media is loud and expensive. We build Melbourne campaigns around qualified bookings, server-side conversion tracking, and landing pages designed to convert, so the spend produces revenue rather than impressions.
Most Melbourne accounts we audit are losing 30%+ of budget to broad match, irrelevant search terms, and weak landing pages.
Including CBD, Richmond, South Yarra, Brunswick, Cheltenham, Box Hill, Dandenong, Footscray and surrounding areas.
Metro pages need sharper differentiation, because buyers usually compare several providers before they make contact.
Clicks→bookedjobs.
Daily-optimised Google + Meta campaigns tuned for cost-per-booked-job.
Melbourne demand breaks when ads and operations are treated separately.
Buyers often compare three providers before calling or booking. We use that market reality to decide which pages, workflows, integrations, and reporting layers should be fixed before more spend or more content is added.
What we build for Melbourne
For Melbourne, delivery focuses on campaign structure, tracking, landing pages, negative keywords, offer testing, CRM feedback loops, and budget pacing.
Campaign setup + channel strategy
Google Search, Performance Max, Meta remarketing. Locked to commercial intent only.
Proper conversion tracking
Calls, forms, bookings — server-side + offline conversions piped to Google.
Daily optimisation
Negatives, bids, audiences, creative. Not 'set and forget'.
Weekly reporting
Leads, cost-per-lead, booked jobs, closed revenue. In your inbox every Monday.
Questions we expect from Melbourne
Talk to us about Melbourne
Stratify IQ works with Melbourne teams from a Melbourne base. Call us, email, or book a brief on the contact page.
- Phone
- 1800 800 813
- Based in
- Melbourne, VictoriaAustralia